Archive for October, 2008

A Brilliantly Scary Marketing Strategy From Barack Obama

31, Oct 2008

 
HAPPY HALLOWEEN FROM THE COMMOTION CREW!

Let’s celebrate by looking at some scary, but brilliant  marketing thinking.
Two nights ago, I witnessed a strategic event of international and historic importance and scope that reflected one of this company’s key marketing beliefs – the power and importance of domination, as a marketing strategy.  We think domination is [...]

Commotion and Abbott Canada irresistibly drawn to each other.

20, Oct 2008

This summer Abbott Canada awards the Biaxin XL and Pediatric Biaxin marketing mandate to Commotion in a multi-agency review. Biaxin is Canada’s leading branded anti-infective. Commotion is now at work developing new tools to help Abbott push the Biaxin brands to greater heights.

Commotion announces strategic alliance with Cossette.

3, Oct 2008

Commotion announces strategic alliance with Cossette. Now Canada’s biggest pharma companies can confidently entrust their biggest brands to a little powerhouse backed by a marketing giant with more resources than any other agency in Canada.
Imagine having a small group of passionate medical marketing professionals, working from their small, low-overhead, privately-owned offices who can reach out and [...]

Serono Canada didn’t delay this summer

3, Oct 2008

Serono Canada didn’t delay this summer when it awarded the Rebif marketing mandate to Commotion following a multi-agency project review. Rebif is Canada’s leading multiple sclerosis treatment brand.


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